Can yoga help you to get fit?
17 April 2013
Yoga promotes flexibility through the whole body through a combination of active and passive static stretching of the muscle body and also through dynamic stretching that occurs in a vinyasa yoga class or series of yoga poses such as a sun salutation. Tendons and ligaments are more limited in their stretching capacity than muscles but yoga improves their flexibility too, especially when practicing in a warm room, the mellow 30 degree infrared heat at Glow Yoga is ideal
Strength, stamina and muscle tone are achieved through a regular yoga practice particularly working standing poses, balances and inversions or partial inversions such as down dog pose as they require sustained muscular isometric contractions
Yoga promotes healthy joints through the squeeze and soak action the cartilage receives as the body is moved in ways that don’t occur in daily life (think of a mop being wrung out to be able to absorb more liquid effectively). This is why we “dry up” and shrink with age and limited mobility. When a yoga posture is released for example a twist, the area that has been wrung out is flooded with fresh nutrient rich fluid that is crucial in the health and range of motion of the joint
The cultivation of slow, deep and mindful breathing is the cornerstone of any yoga practice and this has profound affects on the movement of the diaphragm, the capacity of the lungs and the overall health, wellbeing and therefore fitness of the entire body (and mind)
Yoga helps to lower levels of the stress hormone cortisol. When cortisol levels are chronically high, they have been proven to be a contributing factor to the storage of visceral fat, stored deep around the internal organs and in the abdominal cavity. It can also contribute to other health problems such as heart disease, insulin sensitivity, kidney malfunction, a compromised immune system and also reduce the strength of connective tissue and a loss of muscle tissue. Yoga activates the parasympathetic nervous system (the rest and digest response) through breath work and postures in which to actively relax such as Savasana and active relaxation contributes to the production of serotonin, the feel good hormone.
Aveda PR – Earth Month 30 Day Good Vibes Yoga Challenge!
17 April 2013
Every April Aveda globally celebrates Earth Month. Founded some 14years ago by Aveda, Earth Month is all about raising awareness and of course money for water-related charity projects around the world.
Aveda UK’s Earth Month charity partner is WaterAid – an amazing charity that works to provide some of the world’s poorest communities with access to clean water. And with this year’s UK fundraising target of £100,000, the pressure is on for every department to get involved and get fundraising!
With this in mind, the Aveda PR Team decided to do something different this year, something that would stretch us, take commitment and last throughout the entire month of April to really drive awareness. However, it needed to be something that correlated with the true meaning of Aveda and Earth Month, so when loyal Aveda fan and Yoga extraordinaire Nahid, Founder of Good Vibes had a by-chance encounter with us at the Aveda Covent Garden Institute, the stars had obviously aligned!
With the art of Yoga being focused on well being, peace and balance, all of which closely resonate with the Aveda philosophy - an Aveda Earth Month PR 30 day Yoga Challenge seemed the perfect fundraising initiative...
Now on day 10 of the challenge, we (Lucie Seffens and Katie Gunn from Aveda PR) are definitely feeling the burn! Dedicating an hour everyday (including the weekends – no part-timers allowed), to dynamic yoga at the Covent Garden Good Vibes Studio, we are putting our bodies through its paces and testing our strength of mind, motivation and energy, whilst spreading the word to hundreds of journalists, friends and family and asking for their support.
Now we aren’t going to lie and say it is proving an easy feat, but with the incredible teachers at Good Vibes encouraging and helping us stay grounded and focused, and Nahid giving us special advice and tips we know we can do it! We also, perhaps somewhat naively, thought we would set ourselves an extra obstacle to overcome and take on a three day juice cleanse courtesy of Radiance Cleanse - the only certified organic, raw and cold pressed juice cleanse in the UK. We are predicting that three days with no food and dynamic yoga will be the most trying yet!
Go team Aveda!
Free Glow Yoga and Pilates classes on 20th May 2013
9 April 2013
Your local Power Plates and Spincycle Studio has just undergone a fabulous makeover to incorporate a SAD-lit, infrared heated Glow Yoga and Pilates space, which means it’s sunny and warm every single day – unlike the unpredictable London weather!
We’ll be offering FREE Yoga and Pilates classes all day long on Monday 20th May 2013! *
To book your FREE class, please send an email to email@example.com with Free Glow Yoga/Pilates class as the subject header and :
- Your full name, email, mobile and date of birth
- the class you would like to attend
Get yourself down to the all new Good Vibes Fitzrovia Studios and find out why it’s Good to Glow!
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- one class per person, subject to availability and consent form